In contemporanea passeranno a un revenue-based earning system (cosi' come fara' BA ad ottobre).
L'impressione che mi sono fatto e' che, al momento, ci sia molto movimento in un significativo blocco di OneWorld per muoversi verso un integrazione sempre maggiore (passaggio ad Avios di QR e AY, maggior coordinamento su DOH, etc...).
Hello I-GABE,
I'm excited to share the latest Finnair Plus news with you: 2024 will mark the start of a new era of our Finnair Plus program. In early 2024, we are introducing Avios as our loyalty currency, and all your Finnair Plus award points will be converted automatically into Avios, with a new world of collect-and-use opportunities opening to you. At the same time, the Finnair Plus program will become spend-based. It means we will reward you based on your spending on Finnair services, similar to many retail loyalty programs. We will also add new benefits to the program, and our Finnair Lounge on the Schengen side of Helsinki Airport will move to new, more spacious premises in 2024.
In Finnair Plus program, you collect tier points for your purchases to progress in tiers, and loyalty currency that you can use to buy flights and travel extras, for example.
This will be new in the Finnair Plus program in early 2024:
• The Finnair Plus program will become spend-based, so you will collect the Avios loyalty currency and reach tiers based on the money spent – for your flight as well as travel extra purchases – with Finnair. This means that it will no longer be possible to reach tiers with the number of flights only. Collecting tier points and loyalty currency on partner-marketed or -operated flights will continue to be based on the travel class, booking class, and distance flown. However, you will collect based on miles, not kilometres, flown.
• Avios, our new loyalty currency, will offer you new opportunities to collect and use your loyalty currency in extensive networks of Avios’ partners, including a wide range of travel experiences and online shopping brands. Avios is the loyalty currency used by some of Finnair’s oneworld partners’ loyalty programs, British Airways Executive Club, Qatar Airways Privilege Club, and Iberia Plus. Finnair Plus award points will be converted into Avios with a 3:2 ratio. The value of your existing points does not change when switching to Avios, as the prices in Avios will be updated with the same 3:2 ratio.
• We will review the tier point limits required to reach different tiers to reflect the new spend-based earning of tier points and the switch to Avios, and we will communicate these limits later this year.
• Milestones will be a new benefit, meaning you, as a Basic member, will receive additional Avios when reaching a certain amount of tier points within your existing tier.
• Your possibility to use Avios on award flights is improved: we will increase the number of Classic award seats and guarantee at least 4 award seats on Finnair flights within Europe and 8 on Finnair long-haul flights. *
• As a new benefit, all Finnair Plus members will enjoy a complimentary internet connection for messaging on our European flights operated with Airbus narrow-body aircraft.
The new, more spacious lounge premises on Helsinki Airport’s Schengen side will open in the second half of 2024. Our current Schengen lounge will continue to serve you until the new lounge opens. You can continue to purchase lounge access as a travel extra.
We will communicate more later this year, including the exact date for the changes. The changes to the Finnair Plus program do not require any action from you, and before the changes take effect, award and tier points will accrue, and you progress in tiers as before. At the same time, with the renewal of the Finnair Plus program, many of the familiar benefits, rewards, and opportunities to collect and use your loyalty currency will remain.
Read more on our website.
Your loyalty and your opinions matter to us. I want to express my sincere thanks for your loyalty and the constructive feedback that many of you have shared with us this year. You are warmly welcome to join our Facebook Live event on Finnair’s Finnish Facebook page on Monday 21 August from 5 p.m. to 5:30 p.m. (EET) for questions and answers, and you can send your questions also in advance through Facebook and Instagram. On the same day, we will answer your questions in English on Instagram.
Kind regards,
Ole Orvér
Chief Commercial Officer
Finnair